The emotional power of music can influence the decision making process of your customers within seconds. It can increase spending, prolong customer dwell time as well as improving staff morale.
A recent survey carried out by MusicWorks showed that customers would pay 5% more for drinks where music is being played. 82% said they would stay longer in an establishment playing music whist nearly 70% said that music is crucial in creating the right atmosphere within hotels and bars.
More facts and figures detailing how music can benefit your business can be found on the MusicWorks website.
In order to enjoy the rewards from music in the workplace, there are legal requirements; a licence from PPL and PRS for Music is required. A licence from PPL can cost from as little as 18 pence per day and provides access to a database containing millions of songs. The simple act of turning on music can make a huge difference to the productivity and sales of your business. Ensure you are correctly licensed and start enjoying these benefits today.
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